Join us to celebrate our tourism partners – the heart of hospitality
The heart of hospitality can be found right here in our community. Hear the inspiring personal stories of tourism partners whose often unconventional career paths led them to success.
Plus, we’ll present the coveted William A.V. Cecil Tourism Leadership Award to someone who has made a significant contribution to the tourism sector in Asheville and Buncombe County, providing exceptional leadership in making the community a special place to live and visit.
Join us for networking & hospitality as we gather safely
After the program, enjoy entertainment, local foods and craft beverages, and connecting with fellow members of the tourism community. To keep everyone safe, Buncombe County has ordered that all individuals, regardless of vaccination status, wear a mask inside public spaces in the county. Our venue partner at Thomas Wolfe Auditorium at Harrah's Cherokee Center – Asheville has additional protocols in place that include proof of vaccination or proof of negative COVID status. See more here.