Travel and hospitality partners, community leaders and colleagues are invited to celebrate more than 40 years of shaping and investing in Asheville's deeply rooted, ever-evolving community. 

• Keynote speaker Rohit Bhargava is a trend-watching speaker on a mission to inspire audiences to think and market in non-obvious ways.  
• The recipient of the 25th annual William A.V. Cecil Award will be revealed and recognized.  
• Gain meaningful insights and foster stronger partnerships through networking.
• Stick around after the presentation to enjoy tasty bites, craft beverages, beautiful views from the Crest Pavilion and valuable networking with industry colleagues and friends.