March 30: ‘Everyone Welcome’ LGBTQ+ diverse audience training for tourism partners, at Wortham Center for Performing Arts
To accelerate our community’s efforts to extend a genuine invitation to diverse audiences, Explore Asheville has engaged with HospitableMe, a global leader in inclusive hospitality, to deliver their signature LGBTQ+ diverse audience training program for our internal team and tourism partners.
The 90-minute, in-person training session, “Everyone Welcome,” will discuss evolving language, the growing market, unconscious bias, the challenges LGBTQ+ people face when traveling, best practices for marketing to and engaging with LGBTQ+ consumers and communities, and ways we can collectively and individually do better in making diverse guests and customers feel more welcomed.
Please join us on Wednesday, March 30, 3:30 – 5 p.m. at the Wortham Center for Performing Arts, followed by a reception until 6 p.m. Doors open at 3 p.m.